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Dell kills XPS brand

TechRepublic · 3h

Dell Phases Out XPS Branding for New Pro and Pro Max Laptop Tiers

Named brands like XPS and Inspiron will now fall under size categories. Plus, Dell expanded its partnership with AMD.

Android Authority · 1d

Dell abandons XPS, Inspiron, and its other classic brands in favor of new branding strategy

Inspiron, XPS, and other Dell brands are going the way of the dinosaur it seems as the new Dell, Dell Pro, and Pro Max take their place.

ExtremeTech on MSN · 9h

Dell Wants To Be the Apple of Windows, Adopts 'Pro' and 'Pro Max' Branding

Dell's rebranding is similar to Apple's naming style, which uses "Pro" and "Pro Max" for its top iPhone models. When asked about this similarity, Dell executives said that no company could claim ownership of words like "pro" or "max," as reported by PCWorld.

Dell Unveils Rebranded PC Line-Up

WSB Radio · 2h

Computer company Dell revamping it’s PC lineup with new names

LAS VEGAS, NV — Just ahead of the 2025 Consumer Electronics Show in Las Vegas, the company said decades-old names for PCs such as XPS and Inspiron are going away. A more simplified branding approach will be taking their place featuring three tiers: Dell, Dell Pro, and Dell Pro Max.

Dell killed XPS and rebranded its whole PC lineup

Dell announced that the XPS brand is dead, and its computers will have more straightforward names going forward.

CES 2025: Dell Rebrands Its Whole PC Lineup—Now, It’s All Just ‘Dell’

No more XPS, Inspiron, Latitude? Yep. Dell is eliminating its well-known PC family names across its laptop and desktop PC stacks, aiming to simplify what's what for new customers.

Hosted on MSN1d

Hands On: Dell's 16 Plus 2-in-1 Says Adios to Inspiron, Hello to 'Lunar Lake'

During a CES 2025 preview, I got a feel for Dell’s big-screen 2-in-1 laptop, which keeps the mini LED touch screen while ...

13h

Dell overhauls brand portfolio and adds NPU-equipped portables and desktops

New Dell Pro Desktops are available in micro, slim and tower forms, all with Intel Core Ultra and AMD Ryzen processor options ...

4don MSN

Need a new laptop? Get the Dell Inspiron 15 while it’s $120 off

If you need a new laptop, you should take advantage of Dell's offer for the Dell Inspiron 15 3520. From its original price of ...

1d

Dell’s ‘Unified Branding’ Is Completely Confusing

Dell laptops are being split into three categories: Dell, Dell Pro, and Dell Pro Max. Dell laptops are meant for work and ...

8hon MSN

Dell Defends Itself After Being Questioned About Imitating Apple

Dell announced at a press briefing that it is streamlining its PC product line into three categories—with names identical to ...

1don MSN

Dell launches newly rebranded laptops at CES 2025 to replace storied XPS, Inspiron, and other product lines

Dell jettisoned decades of product nomenclature this week at CES 2025 as it introduced a new portfolio of product lines: Dell ...

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