Named brands like XPS and Inspiron will now fall under performance categories. Plus, Dell expanded its partnership with AMD.

The PC manufacturer’s new laptops, desktops, and monitors will have a simplified naming scheme with labels like ‘Pro’ and ‘Max.’

Dell's iconic XPS brand will be retired this year, along with many of the other Dell sub-brands. But what's replacing them?

Dell has announced a major change in its PC branding, it is moving away from long-standing product names like XPS, Inspiron, and Latitude in favor of a simplified naming scheme reminiscent of Apple's approach.

The company has opted to kill off the XPS brand in favor of something simpler, although from what we can tell, it might