Boho style is at the heart of Dôen, and the Wilmina dress captures it beautifully with a vintage-inspired floral print and a ...

The best women's basics clothing brands are — or, should be — the foundation of your wardrobe. When you have a few simple pieces you love, getting dressed in the morning is much easier.

Aesthetic, a new fashion company looking to be the “Shazam for clothes,” launched this week and is using AI to help people identify and shop for clothing they sourced on social media.

The coquette aesthetic, a trend that focuses on hyper feminine looks, is still going strong. It first emerged in the 2010s, and has endured in the fashion world. Coquette dressing involves picking ...

While some women might be tempted to dismiss ... In the context of fashion, the coquette aesthetic is marked by an emphasis on femininity, softness, and a celebration of all things girly.

The new e-commerce tech company allows customers to redefine their style and shop their favorite looks directly on social media platforms like Instagram.