Holiday shoppers expected to shop online this season in record numbers
Online shoppers are expected to spend a record amount this holiday season and a larger chunk of sales will be on mobile devices, a new holiday forecast is predicting. In its online shopping forecast for the 2024 holiday season from Nov.
Holiday Online Shopping Will Surge, Says Adobe
U.S. online sales for the holiday season, Nov. 1 through Dec. 31, could grow 8.4% to a record $240.8 billion from a year ago, according to Adobe Analytics.
Adobe Predicts 8.4% Growth in Online Holiday Sales, Driven by Discounting
Adobe expects U.S. online holiday sales to hit a record $240.8B this year with mobile shopping also expected to hit a new milestone.
Shoppers will spend a record $241 billion online this holiday season
More than half of online sales for the holidays will be driven by electronics, apparel, furniture and home goods, according to Adobe Analytics
Adobe Expects 8.4% Online Sales Growth In 2024 US Holiday Shopping Season To $240.8 Bln
Adobe Inc. (ADBE), a software company, announced on Wednesday that based on its Adobe Analytics data, the company expects U.S. online
Online Holiday Spending Projected to Rise 8.4%, Most Since 2021
Steep discounts and easing inflation will compel US shoppers to spend $240.8 billion online in November and December, up 8.4% from last year’s holiday shopping season and the biggest increase since 2021,
Adobe Expects Record Online Holiday Sales Of $240.8 Billion, Up 8%
Discounting, mobile shopping, social media influencers, and "trading up" are expected to drive sales this holiday season.
Adobe Predicts Pickup in Online Holiday Sales
The software giant says U.S. retailers will be discounting just as heavily as last year, but will get a better response from America's consumers.
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