The opening section of your business plan -- typically called the executive summary -- can be an immediate turn on or turn off to potential investors in your business. As the saying goes: You only get ...

Opinions expressed by Entrepreneur contributors are their own. You’ve sent a letter of introduction and the recipients have indicated that they’d like to see your business plan, the next step is to ...

A strong, well-thought-out business plan is crucial for a business's success. Without one, it's tough to maintain a vision of the future and what the next steps for your business should be. Think of ...

The company overview is the part of your business plan that gives the basics and background of your company. Many, or all, of the products featured on this page are from our advertising partners who ...

Matt Webber is an experienced personal finance writer, researcher, and editor. He has published widely on personal finance, marketing, and the impact of technology on contemporary arts and culture.

A business plan outlines the what, why, when, and how of business operations. The “what” represents the products or services the business will offer to the market. The “why” denotes the purpose of the ...