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Ford Offers Discounts on Cars and Trucks

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Ford Motor Company has launched a new advertising campaign called "From America, For America" in direct response to Tuesday’s announcement of costly tariffs on imported vehicles and auto parts.
From Forbes
Ford Motor is leaning into the tariff moment with a new ad campaign that highlights its American-made vehicles and extends its employee discounts to the wider buying public.
From Wall Street Journal
Experts anticipate the tariffs will raise the price of vehicles across the board, and many automakers are still trying to understand the full impact the trade policy could have on their companies.
From USA Today

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Ford Motor Seizes The Moment As Tariffs Upend The Auto Industry
Ford Motor Company has launched a new advertising campaign called "From America, For America" in direct response to the costly new tariffs on autos and parts.
Ford will offer employee pricing to all U.S. customers for the next two months as auto tariffs go into effect
Ford is offering employee pricing on most vehicles through June 2. The promotion comes as 25% auto tariffs go into effect, threatening to dramatically increase the price of competitor vehicles. Some cars and trucks,
Ford Offers Discounts on Cars and Trucks as Auto Tariffs Kick In
Ford Motor said on Thursday that it was lowering prices on most of its vehicles to the same levels it charges employees in a bid to boost sales as President Trump’s tariffs on imported cars took effect.
Ford Offers Its Employee Discount to All New Car Buyers
Ford Motor is leaning into the tariff moment with a new ad campaign that highlights its American-made vehicles and extends its employee discounts to the wider buying public. The campaign, dubbed “From America,
Ford announces employee pricing for consumers following reciprocal tariffs
Ford Motor Company unveiled a new campaign Thursday offering employee pricing to all U.S. customers on almost every Ford and Lincoln model. The ‘From America, For America’ campaign comes as the auto industry faces 25% tariffs on foreign imports.
Ford offers employee pricing to US shoppers amid rising tariff concerns
Ford Motor Company announced Thursday it will offer employee pricing to all U.S. customers for a limited time, allowing consumers to "pay what we pay" on most vehicles in its lineup. The "From America,
In response to Trump tariffs, Ford to offer employee vehicle pricing to consumers
Ford Motor Co. is launching a "From America, For America" campaign to allow consumers to take advantage of employee pricing. Here's what to know.
Ford offers 'employee pricing for everyone' as tariffs send shockwaves through auto industry
Ford (F) is extending a “handshake deal” to American consumers as new auto tariffs went into effect Thursday morning.
How automakers like Ford, VW, Stellantis are reacting to Trump’s 25% tariff
Now we're starting to see how the automakers are reacting. Ford is in the rather enviable position of having the least exposure to the new vehicle tariff than all but Tesla; less than 20 percent of the cars,
MotorTrend on MSN1d
Ford Is Advertising Discounted Post-Tariff Pricing—Let's Take a Closer Look
Industry experts, economists, and automakers seem in alignment on President Trump's newest tariffs: They will increase the prices customers pay for new cars and car parts, and—as a helpful knock-off effect—even on used vehicles,
Ford Rolls Out Big Discounts as Tariffs Drive Buyers to American-Made Cars
Ford Motor Co. (F) is cutting prices across all models, allowing every buyer to access employee-level discounts, according to a Reuters report.
Should You Buy Ford While It's Trading Below $10.50?
The sheer size of Ford's business is huge, as evidenced by its $185 billion in revenue in 2024. To put this into perspective, Nvidia generated $130 billion in revenue last year. However, Ford stock trades at a cheap valuation with a price-to-earnings ratio of 6.9.
Ford launches new ad campaign as tariffs kick in, offering steep discounts on its vehicles
In new ad campaign promoting Ford's U.S. manufacturing footprint, the automaker looks to gain a competitive advantage during the turbulent times.
Dividend Yield and Growth Trajectory Puts Ford Motor (F) Stock in Pole Position
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Ford Motor (NYSE:F) Stock Price Down 0.5% on Analyst Downgrade
Ford Motor (NYSE:F – Get Free Report) fell 0.5% during mid-day trading on Thursday after Piper Sandler lowered their price target on the stock from $13.00 to $9.00. Piper Sandler currently has a neutral rating on the stock.
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Ford Doubles Down on Europe: EV Battle vs. China Heats Up
That growth pushed their combined market share to 3.7%, surpassing Ford’s position in the region. Despite the competition, some skeptics argue that Ford’s biggest threat isn’t necessarily ...
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