I remember my first ever loyalty card was for American Eagle when I was 14. It added something legit to my keychain that otherwise consisted only of a house key, which was super cool to my teenage ...

Starting March 1, customers with VIP loyalty cards will get 15 percent off all gift box assortments and dine-in ice cream purchases, as well as email alerts about secret sales, and catalogs and ...

Loyalty cards are one tool in the small business marketing arsenal. These cards are designed to encourage repeat business by offering rewards for customers who return again and again. Loyalty cards ...

Grocery store loyalty cards promise discounts and special offers, but some are actually designed to make consumers spend more, not less. Instead of helping you save, they use tactics and pricing ...

Sure, it’s not very flattering to pull out a key chain full of not only keys, but also those cards from all the stores you visit, often and not so often. But there’s a reason grocery stores and other ...

When gamified loyalty programs are combined with a phygital approach, customer engagement reaches a new level — the brand ...

Whether supermarket loyalty cards actually drive loyalty, or provide retailers with killer consumer insights that give them a genuine competitive edge, has long been a source of debate. But the ...