An advertising watchdog has recommended that Microsoft discontinue or modify some of its Copilot claims.

Shoehorning it into the Microsoft 365 brand isn't going to change that. It may be controversial to say, but I don’t think people care all that much about Copilot.

Microsoft lumps all these assistants for its Microsoft 365 suite of productivity software together under the brand Microsoft 365 Copilot, and it's all heavily marketed to professionals as the $20 ...

Microsoft is officially rebranding Bing with ChatGPT to Copilot, envisioning it as an extension of its Microsoft 365 Copilot service. Here's how that's going to change things.

Among these is the wider use of the “Copilot” brand. Microsoft first introduced Copilot as a part of Windows 11, bringing the GPT-powered AI chatbot to computers.

Announcing the general availability of Microsoft Security Copilot capabilities for IT with Microsoft Intune and Microsoft Entra, offering AI-powered efficiency and enhanced security for your ...

Microsoft has decided to give its Copilot app a fresh coat of paint for Windows users, making the new AI app more in line with the Windows 11 aesthetic.

The Better Business Bureau's National Advertising Division has challenged Microsoft's Copilot branding, citing consumer confusion due to the overuse o ...

Although these have not yet been branded as Copilot, I fully expect Microsoft to apply the Copilot branding. I also expect to see Copilot added to the forthcoming Windows 12.

Microsoft’s main AI brand is now Copilot, after a year of experimentation with Bing. Microsoft is working toward a single Copilot that spans across services.

Microsoft Brand Agent Rolls Out In April, Powered By Copilot - 03/06/2025. As a consumer talks with Microsoft Copilot, ...

Microsoft has gone “all-in” with its Copilot brand, adding the AI technology to Windows, 365, its enterprise products and as a standalone platform — seen in the new Super Bowl spot.