Movie posters can sell a movie before you even know what it is. Before you even know what a movie is about, you can get a vibe from the poster and decide whether or not you're interested in seeing it.

If done well, a movie poster can become as iconic as the film ... And to some Star Wars fans, the most memorable image from the franchise is Darth Vader’s helmet looming in the background ...

When a designer utterly nails the brief and creates a poster that rises to a film’s artistic heights, it’s transcendent—and it often yields the singular image we’re left with in our minds ...