Behind Peloton’s new marketing strategy as it debuts ad starring Watt brothers
Activate your account. By Garett Sloane - 2 hours 35 min ago By Gillian Follett - 2 hours 35 min ago By E.J. Schultz - 2 hours 35 min ago By Jack Neff - 2 hours 35 min ago By Jon Springer - 2 hours 35 ...
Peloton Launches New Multi-Phase Creative Campaign to Drive Demand Among New Audiences
Peloton (NASDAQ: PTON) today announced the launch of its new multi-phase creative campaign: Find your push. Find your power.
Marketing Dive10d
Peloton targets millennial men with first part of multiphase campaign
The friendly rivalry between football-playing brothers T.J. and J.J. Watt is the focus of the first work from creative agency Special London.
Could Peloton Be Moving Away From DEI?
On Thursday, shares of Peloton spiked nearly 28% after the company reported an earnings beat and the hiring of a new CEO, ...
healthclubmanagement9d
Peloton announces new CEO and kicks off marketing offensive
Peloton has announced that Peter Stern – co-founder of Apple Fitness+ – has been appointed its new CEO and president, ...
Here's How Costco Members Save Nearly $500 on a Peloton Bike
Have you been saving up for a Peloton bike? Find out how much you can save when buying an exercise bike at Costco.
Boycott Boots! The new Christmas advert backlash and TV’s other most ‘controversial’ campaigns
People are losing their minds over Boots’ Christmas ad for being too woke...but it’s hardly the first campaign to receive a ...