(and they won't position you favorably, that's for sure). With a positioning statement in hand, you have the foundation for guiding the entire marketing effort. Just as examples, consider how the ...

Here are a few positioning statement examples: Automated Business Design has created the only staffing and recruiting software you'll ever need. Stowga is the ultimate tool to instantly find the best ...

A well-defined brand positioning statement will give you clarity of focus and could act as a compass for all aspects of your business. When you make strategic decisions on launching a new product ...

Melanie Puddick, of Added Value, offers some guidance on understanding brand positioning and offers a simple framework from which to build. There is no standard definition of brand positioning. Some ...

DARIEN, IL — The American Academy of Sleep Medicine has released a new position statement emphasizing the clinical significance of sleepiness and its impact on performance, health, mood ...