The decline in friend content is a key part of Meta's argument that Instagram and Facebook are more entertainment platforms (competing with the likes of TikTok and YouTube) than solely social ...

Social media is a ubiquitous part of the modern digital experience. Even those holdouts who insist they don’t need a Facebook ... icon) should be used to point to your presence on Instagram.

Gen Z and millennials are at odds over some social media ... who use Facebook more, Emarketer data shows. But they're pretty neck-and-neck on Instagram and YouTube usage, according to the report.

YouTube and Facebook remain the most popular social media platforms. TikTok usage has grown substantially in the past year. Younger adults use TikTok, Snapchat, and Instagram more than older adults.

Social media feeds are melting together. Instead of using separate apps for friends, family, news, culture and entertainment, you can now see it all on Facebook, YouTube, TikTok and Instagram.