Following is a transcript of the video. This is the logo for the sports teams at the University of Arkansas at Pine Bluff. At first glance, all you see is a lion. But take a closer look.

Minimalism is all the rage among graphic designers and creative types these days. Sports team logos, human likenesses, movie posters, television shows — it doesn't matter what it is; minimize ...

Along with the team name, the club has debuted branding with updated logos, colors, and elements. Wausau Ignite Softball ...

As college sports teams go, the Texas Longhorns are up there with the most iconic – and that includes their legendary logo.