Sydney Sweeney is turning heads and turning tides this fall! The Euphoria star isn’t just modeling for American Eagle’s Fall 2025 campaign — she’s stepping into the designer’s seat too. With the launch of her very own “Sydney Jean,

The actress and in-demand brand partner helped design the “Sydney Jean,” with 100 percent of net proceeds donated to Crisis Text Line, a free mental health support and crisis intervention phone line.

Sydney Sweeney stars in American Eagle’s Fall 2025 campaign, featuring comfortable, affordable denim. Sweeney also co-designed a pair of jeans for the collection, and an InStyle editor tried them before everyone else.