“Using multiple versions of our logo and a variety of colors weakens our overall brand.” Western Michigan has been utilizing a variety of different bronco heads and Ws for years. Courtesy of ...

KALAMAZOO, Mich. — Opinions flared over Western Michigan University’s decision on new logo with an updated color scheme at a cost of more than half a million dollars. Western has had a series ...

New Western Michigan Logos by Marie Weidmayer Of the two new logos, Proudfoot said the official mark of the university will be the circle W and the newly designed Bronco logo will be used for ...

Western Michigan athletic director Dan Bartholomae also noticed, of course, and was in contact with NCAA officials Monday. The NCAA informed him Tuesday that the correct and current WMU logo would ...

WMU’s logo is in the bottom right corner of the Enterprise Center’s playing surface, one of four semifinalists that also features Denver, Penn State and Boston University. Western Michigan ...

The most essential visual asset to Western Michigan University’s brand is the logo. It identifies us, represents us and assures audiences that WMU stands behind the content. It is the most ...

WMU trademark is any mark, logo, symbol, nickname, letter(s), word or derivative that can be associated with Western Michigan University and can be distinguished from other institutions or entities.

Western Michigan University and the NCAA were in a bit of a Frozen Four fiasco on Monday. But only for a little while. With the Frozen Four scene, including the ice, captured at Enterprise Center ...