AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Ad agency hold cos have broadcasted their earnings. As AI and acquisitions transform their businesses, there are clear ...

Carat is using "people-powered" AI to build agents that understand how to best reach specific audience personas.

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...

The Trade Desk currently has no concrete plans to deprecate its legacy Solimar user interface in order to push adoption of its new UI, Kokai.

Brands spend millions activating around Coachella. Then they spend the next three months trying to figure out if any of it ...

The web is hurting. Google is doing splendidly. The second quarter was a “standout,” Alphabet CEO Sundar Pichai told ...

Amazon has quietly acquired AI-based wearable device maker Bee, which makes a $50 wristband infused with AI software that ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and ...

TV identity resolution company Blockgraph announced the launch of its new data onboarding platform for small and local ...

For the first time, Netflix cracks Nielsen's top three channels by views on US TV sets. But YouTube is still No. 1.

AI is transforming how publishers monetize. But that doesn't mean pubs can’t adapt and still make money, says Mediavine CRO ...