The regulator’s trial used artificial intelligence to scan nearly 6,000 alcohol-related ads, finding widespread labelling ...

Marketing leaders turned NEDs Roisin Donnelly and Emma Woods share their advice on how to build a fulfilling portfolio career ...

In line with Unilever’s recent focus on influencer-led content, the 150 year-old brand leant into social media to put itself ...

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

Chris Chalmers, who joins the supermarket from JD Sports, is the second senior appointment from chief customer officer Rachel ...

With social media the first and often “only screen” for some consumers, Pizza Hut’s UK CMO Jana Ulaite says there’s “no boost ...

The chief growth officer role was created 18 months ago and brings together functions including brand, insights, revenue ...

From choosing “trajectories” over plans to valuing the “return on experience”, female marketing leaders urged their peers to ...

Despite many marketers being focused on efficiency in their campaigns, scale is actually what will drive profit, according to ...

New IPA research also finds influencer marketing has the greatest long-term multiplier across all media channels, exceeding ...

Leaders discuss whether hyper-personalisation is killing the power of suggestion, the point of 60-second ads and what we ...

As competitors emerge “left, right and centre”, Ebay is uniting its global markets and focusing on value to reach a new ...