Amazon is sending Freevee to the great app store in the sky
Freevee is dead—well, dying. Per Deadline, the streamer, best known as a test balloon for whether Prime Video subscribers would tolerate ads, is being folded into Amazon’s video arm. Now that Prime Video does ads, Freevee is being made redundant. Over the next few weeks, Prime Video will slowly subsume Freevee and its content.
Freevee Is Merging With Amazon Prime Video
While specific viewership data remains undisclosed, Amazon reported a tripling of Freevee's monthly active users between 2020 and 2022, reaching 65 million. That substantial user base will be added to the platforms existing audience. This will only strengthen Prime Video's position in the streaming market.
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Amazon has announced it will be shutting down its free, ad-supported streaming service, Freevee, over the next several weeks.
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