We’ve been aiming customer marketing at the wrong target. Most teams treat it as an advocacy program—a place to collect case ...

Scott Strickland went from Wyndham's CIO to chief commercial officer in 2024, adding oversight of marketing, PR, loyalty, ...

Americans are prioritizing small moments of joy to combat a tough economic climate, according to internal research that ...

FPT Polytechnic has integrated running into its compulsory "Personal Development" course, viewing the activity as a way to instill discipline and the spirit of pushing beyond limits in students.

Workers are under pressure to adopt AI tools, even when those tools haven’t been vetted—just in time for Cybersecurity Month.

Many schools in the Wisconsin Technical College System have made some changes to jobs, programs or initiatives in response to ...

In most boardrooms today, the chief marketing officer (CMO) or marketing director seat is the hottest, and often the shortest-lived.

A marketing plan that combines strategic focus with tactical agility helps rally the team to deliver business results and ...

AI tools, but 14% of CISOs feel prepared to support advanced autonomous AI, exposing a critical readiness gap.

Demographers and urban planners are calling it the 'silver tsunami' — an ever-building wave of older residents. And Florida ...

As AI continues its meteoric rise in the 2020s, American businesses are using it to revolutionize operations and the way they ...

Washington received approximately $66 million on Monday from the latest settlement with tobacco company Philip Morris, ...