After dominating a rap beef against Drake, Kendrick Lamar has been announced as the Super Bowl LIX halftime performing act. Co-signed by the culture and even NFL Commissioner Roger Godell, Mr. Morale will light up the stage on football’s biggest night of the year.

The NFL, Apple Music and Roc Nation announced Sunday that Lamar would lead the halftime festivities from the Caesars Superdome on Feb. 9. The rap megastar, who has won 17 Grammys, said he’s looking forward to bringing hip-hop to the NFL's championship game, where he performed as a guest artist with Dr. Dre and Snoop Dogg in 2022.

Kendrick Lamar, who has won 17 Grammys, said he’s looking forward to bringing hip-hop to the NFL’s championship game, where he performed as a guest artist with Dr. Dre and Snoop Dogg in 2022.

Cent says Kendrick Lamar "deserves" the Super Bowl Halftime Show slot, and shared his thoughts on the Kendrick vs. Drake feud.

Cent defends Kendrick Lamar as Super Bowl halftime headliner amid Lil Wayne backlash - Fellow rappers Nicki Minaj and Cam’ron have expressed discontent with Lamar landing the gig over Lil Wayne

The Super Bowl halftime show is one of the most anticipated musical events of the year, and this time, it’s stirring up quite a bit of conversation.