Dominique Pariso is passionate about hunting for the lipstick that Navarro cheerleaders wear, the coolest plus-size jeans, and the next status candle. She is also a part-time dog-sitter.

Q. We have just launched BisyG, an online retail-clothing store focused on the 12 million plus-size tween girls (age 9 to 13). Clothing manufacturers have largely ignored this segment of the market.

That’s where TikTok and Instagram can come in — Gaskin says communities on these platforms for plus-size and fat ... “buttery” soft, the shorts go up to a size 5XL and have full-size ...

Christine Hunsicker saw opportunity in the $120 billion women's apparel industry: One-third of U.S. women wear plus-size clothing, but they represent under a fifth of women's apparel spending.