An NFL football must go through a fairly complex process in order to successfully reach the gridiron on gameday.

STILLWATER — The view inside Boone Pickens Stadium this Saturday will look a little different as Oklahoma State becomes the ...

Walmart and Tyson Foods will have their logos displayed on each of the 25-yard lines at all Arkansas football games this fall ...

Salem's newly founded baseball team has settled on its name ahead of its inaugural season in the West Coast League. On ...

Tyson and Walmart are two names synonymous with Arkansas, and now those Natural State megabrands will take the field along ...

The University of Arkansas, in coordination with Learfield’s Razorback Sports Properties, is proud to announce a landmark sponsorship extension with Tyson Foods and Walmart.

With college sports hungry for more marketing money (especially in the name, image, likeness era ), Cookies likely just ...

“Most casual football fans probably view UCF and TCU the same way,” TCU head coach Sonny Dykes said on Tuesday. “We’re not logo schools. We haven’t always been in big conferences.” ...

Oklahoma State Athletics and Tulsa-based Bank of Oklahoma are expanding their long-term partnership to feature BOK logos on ...

Arkansas partners with Walmart and Tyson, featuring logos on the field during home games in a groundbreaking sponsorship.

Bentonville-based Walmart and Springdale-based Tyson Foods will have one logo apiece on the field, at each 25-yard line. The ...

Oklahoma State will become the first team with an on-field sponsor in the Big 12. On Friday, OSU announced a partnership that ...