In addition to featured cars in a legends tribute, the show is saluting the 50th anniversary of the AMC Pacer with a “once in a lifetime” gathering of Pacers, including a “Mirthmobile” (fr ...
without having to wait for detailed studies and analyses that take weeks or months to determine which ads worked.” In an early example of the service’s results, AMC Networks revealed that a ...
As media companies continue to overhaul the traditional “spray-and-pray” nature of television advertising, AMC Networks has launched a new ad-tech tool focused on consumer outcomes.
By Alex Weprin Media & Business Writer AMC Networks says that it is launching a first-to-market piece of ad tech that will connect viewership of its linear and streaming programming to consumer ...
AMC Networks says the new tool, announced Monday at an event that leads into TV’s annual “upfront” market, “starts with privacy compliant ad exposure data showing where specific ads ran ...
The real shock was what didn’t appear on screen: a 30-second ad that plays before almost every film at AMC theaters. Since it first appeared four years ago, few things have divided moviegoers ...
AMC Networks says the new tool, announced Monday at an event that leads into TV’s annual “upfront” market, “starts with privacy compliant ad exposure data showing where specific ads ran across the ...
AMC Networks reported its fourth-quarter 2024 ... Content licensing fell 30% ($67 million). Ad sales declined 12% to $139 million. International revenue was down 14% ($86 million).