In a viral video, Airbnb's Brian Chesky detailed the logo redesign process, but viewers reacted with skepticism.

In a world dominated by social media and ever-growing content proliferation, it’s easy to overlook, or under invest in, one ...

While the graphic logos of Duracell, Tiffany, or Corona may not immediately come to mind, the copper top, the robin’s egg ...

A business logo appears on all of the company letterhead, communications, marketing and advertising pieces of a business as a graphic representation or symbol for the company. Essentially, the ...

Building a personal brand on social media before launching can help entrepreneurs clarify ideas, connect with potential ...

For most, a watch is a stylish accessory—an extension of personal style. But for horology enthusiasts, it represents far more ...

The Lifestyle Brand Will Make Its Way to the Shelves of the Natural Grocer's Locations Nationwide LOS ANGELES, CALIFORNIA / ...

which "contain design elements that are not indicative of the type of product or service these brands are selling." As an example of a descriptive logo, the authors cited the Burger King logo ...

Tesla announced today that Jack Hartung, better known for being a long-time top executive of Chipotle, the Mexican restaurant brand, is joining Tesla’s board. The company wrote in the ...

masked vigilante follows 'V, let’s make a song': Conan Gray promises to craft ‘the saddest track ever’ following BTS member’s shoutout ...

Your personal brand is also the content you post on your website and your social media, alongside posters, leaflets and other branding. It’s the consistency of your branding – the same brand colours ...

People connect with people—not logos. In an attention economy, charisma outperforms copywriting. “Personal branding, especially when amplified through a charismatic founder, has become a ...