This time around, orange juice drinkers are wary of shrinkflation, or product sizes reducing while prices stay the ...

Tropicana’s packaging changes have left customers with a sour taste in their mouths, taking to Tropicana’s social media accounts to air their grievances. “New look less juice. Pretty sad ...

Tropicana’s packaging changes have left customers with a sour taste in their mouths, taking to Tropicana’s social media ...

The PepsiCo Americas Beverages division of PepsiCo is bowing to public demand and scrapping the changes made to a flagship product, Tropicana Pure Premium orange juice. Redesigned packaging that ...

In 2023, Tropicana beat out Coca-Cola’s Simply brand in refrigerated orange juice dollar sales, per Statista, but not by much ($969.1 million compared to $887.2 million).

Tropicana said it expects to bring back the old, familiar packaging for its flagship Tropicana Pure Premium orange juice within a month. "We heard our consumers and we listened," Tropicana ...

The design tweak, estimated to have cost Tropicana $35 million, had a seismic shift on the juice industry. Not only did Tropicana unit sales plummet 20% from Jan. 1 to Feb. 22 following the ...

Tropicana’s packaging changes have left customers with a sour taste in their mouths, taking to Tropicana’s social media accounts to air their grievances. “New look less juice. Pretty sad ...