Discover how to structure your freelance graphic design rates using a 3-tier pricing model that attracts better clients and increases your value. Pricing your graphic design services is like trying to ...

Here's the thing about AI design tools – 90% are rubbish. I learned this hard last year. We wasted three months and £5,000 testing every “revolutionary” AI design tool that promised to transform our ...

Discover 100 key business statistics across branding, marketing, and design that will help you exploit market inefficiencies and scale faster in 2025. Look – 73% of businesses that scaled past $10M in ...

Have you ever walked into a Walmart and felt that odd familiarity? It's not just the endless aisles or the smell of popcorn wafting from the snack bar. It's that iconic logo staring down at you, ...

You've got a killer logo. It's the face of your brand. Your baby. But here's the kicker: Without a trademark, it's as protected as a sandcastle at high tide. I learned this the hard way. Picture this: ...

A logo's evolution is never an accident. The history of the HP logo design isn't a “fascinating journey”; it's a masterclass in how a legacy tech brand maintains market relevance. Each redesign was a ...

Do you know that feeling when you enter a store and see dusty shelves, dim lights and old posters? Not welcoming, right? Well, your website is your digital storefront, and like any physical shop, it ...

We’re all fighting for attention in the digital age. Your website? It’s not just a page. It’s your elevator pitch and your first impression. And, like any good introduction, it needs to be quick.

The signs of an underperforming website are high bounce and low conversion rates. Visitors arrive, scroll for 2 seconds, and then leave, never to return. This could make you lose potential customers ...

Discover the latest web animation techniques to enhance user experience on your website. Perfect for those seeking to improve engagement. Static layouts and mundane visuals are no longer enough to ...

Ah, cereal mascots – those delightfully whimsical characters that have been part of our breakfast routine for generations. From the iconic Tony the Tiger to the mischievous Trix Rabbit, these lovable ...

See how vintage branding strategies can breathe life into modern marketing campaigns. Gain insights into reviving classics for business success. In the fast-paced marketing world, where trends come ...