Triple Whale study, analyzing approximately 20,000 advertisers representing about $3 billion in ad spend across platforms, ...

Sophie Jamison doesn’t mince words when assessing the state of influencer marketing today: “The vast majority of brands ...

Full-service influencer marketing platform Linqia is introducing Brief AI and Conversation Analytics as part of an AI toolset ...

UK media regulator Ofcom warns that UK public service television is becoming an “endangered species” as viewers increasingly ...

Instagram is testing a new analytics feature that reveals which specific frame in a carousel post received a like, according ...

JanSport’s unconventional approach to back-to-school marketing continues to pay dividends as the brand reports noteworthy ...

Pocket.watch, the kids and family media company behind franchises such as “Ryan’s World” and “Love, Diana,” is launching two ...

Meta, X, and LinkedIn have filed appeals against Italy’s value-added tax (VAT) claims totaling over €1 billion, marking the first time Italy has failed to reach a settlement agreement with tech ...

Natasha Lee Craig identified a specific gap in Formula 1 media coverage: despite 42% of F1’s 800 million global fans being women, no content platforms were speaking directly to this demographic with ...

William August spent a decade witnessing firsthand how social commerce developed in China before most Western marketers had ...

Zeen, a social collaging platform founded in 2019, announced it is ceasing operations after raising $9 million in venture capital funding. Co-founder Miri Buckland confirmed the closure, citing ...

Roblox has introduced a new licensing platform that streamlines how intellectual property (IP) holders can partner with ...